You know, online marketing just gets more and more interesting on a daily basis. Granted, that can be dangerous, as we have seen from the recent fiasco over at Facebook, but we know that there is a lot more good going on in the marketing field than bad.

One thing IÂ’d like to see is more online game development to draw in a wider audience for advertising. For example, a couple of years back there was an online travel agency that had a little miniature golf game that I got hooked on when it would pop up on my screen. Not only would I play, but I still have a bit of a loyalty to them, as I always check them out first when I need to make travel plans.

What I would do would be to work cooperatively with some of the online gaming sites. A number of them have opportunities for advertising that is almost subliminal in nature. Place the advertising, including weblinks, in a place where folks will see them and remember – and if they are clicked on by a player, freeze the game until they return. If this draws in hits immediately, that’s great, and it is likely to draw in additional hits later.

Posted by: Greg at 06:37 PM | No Comments | Add Comment
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