March 08, 2008

Birthday Cards

Being successful in business requires that you build and maintain relations with your clients and suppliers. It doesn’t matter what business you are in – insurance, real estate, or the sale of metal tubing – you need to make sure that those with whom you do business know that you are striving to build and maintain a relationship with them. And that is where you find yourself needing to buy and send personalized corporate greeting cards.

There are, of course, multiple occasions for sending out such greeting cards. After all, certain holidays have greeting card customs associated with them – Christmas being the most obvious example. However, birthday cards are also important because it tells the recipient that you have taken the time to learn about them as an individual and to not the special event. And by selecting an appropriate card, personalized with your business information, you associate the sense of good will with your business.

Personally, I’m fond of this card. You may ask why this one speaks out to me. Simple – who can resist a smile when one sees balloons? I personally find it tacky to send cards with gifts pictured on them unless you are sending a package along – but the balloons communicate the joy of birthdays past, especially from our childhood years.

Posted by: Greg at 04:33 AM | No Comments | Add Comment
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