After all, now that she has given the name “Shiloh” to her child, she owns it and no one else can make use of it without her permission.

Angelina Jolie is fighting to save daughter Shiloh's name from being misused.

Jewellery-design and fragrance company, Hors Lá Monde Corp, is naming its latest perfume Shiloh but the Hollywood star has contacted the US Patent and Trademark Office to oppose the plans.

New York trademark attorney Thomas M Wilentz said: "The notice of opposition alleges that you will be damaged by the pending trademark.

"Angelina must feel that people applying for 'Shiloh' need to get her consent."
Hors Lá Monde owner, 31-year-old Symine Salimpour, applied to trademark 'Shiloh' last June.

Since then, Jolie's New York lawyer has received two 90-day extensions to prepare a case opposing Hors Lá Monde's use of the name.

Now hold on just a minute. The word is ancient Hebrew. It appears in the Bible as a place name also sometimes refers to Christ. It is also the name of the site of a major Civil War battle. I could go on, but I think you see the point.

But then again, celebrities think they are different from you and I – and that what they want, they own.

Posted by: Greg at 12:56 PM | No Comments | Add Comment
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