I love using the internet for just about anything. Indeed, I would be happy to go completely paperless (except for books) in my life, and survive on electronic media.

Except when I need to find a local business.

Then it gets to be a real pain.

After all, I live just outside the fourth largest city in America, and so using a search engine to find a local business is maddening. It is fair to say that local marketing is difficult on search engines.

Take a few weeks ago. A colleague who heard I was searching for a wheelchair for my wife generously gifted us with one that had belonged to a recently deceased family member. Since the previous owner was an amputee, I needed to get footrests for the chair, as well as replace the batteries, which had sat too long without being recharged and so were toast. I entered "power wheelchair houston" at a certain site we all know, and got more garbage than you could imagine -- including lots of national companies and places from other states. I guess every business that said they charge Texas sales tax or was located on Houston Street showed up. It was maddening -- and so I had to turn to the old stand-by -- the Yellow Pages -- and found something nearby in just a minute.

Wouldn't it be nice if the business I ended up dealing with had popped up somewhere other than page 5 of my search?

Fortunately, there is now a solution to local marketing on the internet. Drop by and take a look.

Paid Endorsement.

Posted by: Greg at 10:15 PM | No Comments | Add Comment
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