August 30, 2007

Vontoo

Sponsored Post

Here's an interesting idea -- an "opt-in" permission based voice marketing system! Vontoo voice messaging allows you to create your message for your target audience, send it, and track it to determine what sorts of messages are effective.

I'm particularly impressed by that opt-in messaging feature. I don't like telemarketing calls, and don't answer those that slip past the Do Not Call registries. But with Vontoo, folks actually sign up to receive specified calls, so there isn't an issue of bothering folks who don't want to be bothered. Your target audience is those who have indicated that they want to hear what you have to day -- which certainly will help you effectively target your marketing dollar.

Vontoo campaigns can be very effective. Take an example here in my neck of the woods – Houston. LaKisha Jones, one of the stars of this season’s American Idol, was coming to host a special program at a nightclub for young and trendy African-Americans. How best to get eh word out to the public – especially to the intended audience? The company in question chose to use Vontoo voice marketing – with LaKisha actually being the voice for the phone call. The result? An incredibly successful and well-attended event with which attendees were highly satisfied. What more could any advertiser ask for?

Posted by: Greg at 09:40 PM | No Comments | Add Comment
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